{"product_id":"maurten-addition-apple","title":"Maurten Addition | Apple","description":"\u003cp\u003eMaurten Addition is a solution for overcoming\u003cbr\u003eflavor fatigue during training or racing. Reset the \u003cbr\u003epalate by adding one serving to 500ml of Drink \u003cbr\u003eMix 320 or 160. Choose between Apple, Cola, \u003cbr\u003eMenthol, or Orange. Compatible \u003cbr\u003ewith Maurten Hydrogel Technology products.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eAdd taste to the Mix\u003c\/strong\u003e\u003cbr\u003eMaurten Addition is a palate reset. It is designed to \u003cbr\u003egive athletes the option of adding a different taste to \u003cbr\u003eDrink Mix 320 or 160. Repeated consumption of \u003cbr\u003ecarbohydrate fuels — even those with a \u003cbr\u003eneutral flavor profile — can lead to a state \u003cbr\u003eof flavor fatigue. Symptoms can include a lack of \u003cbr\u003emotivation to maintain a planned fueling protocol, \u003cbr\u003esickly or nauseous sensation, and an impaired sense \u003cbr\u003eof taste.\u003cbr\u003eFor athletes impacted by flavor fatigue, the result can \u003cbr\u003ebe reduced fueling and an energy \u003cbr\u003edeficit. Maurten Addition enables athletes to vary \u003cbr\u003etheir fuel according to preferred taste \u003cbr\u003ewithout impacting the function of Hydrogel \u003cbr\u003eTechnology.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTaste is personal\u003c\/strong\u003e\u003cbr\u003eAny fuel strategy should be unique to the athlete using it. \u003cbr\u003eTaste is no different. How and when athletes use taste is \u003cbr\u003ehighly individualized. Additions enable athletes to vary the \u003cbr\u003etaste of Drink Mix on their terms — applying a palate \u003cbr\u003ereset where necessary and as required. This is calculated fueling.\u003cbr\u003eFlavor fatigue explained\u003cbr\u003eOver-exposure and repeated consumption of the same \u003cbr\u003etaste or texture can reduce the appetite to maintain a \u003cbr\u003econsistent fueling strategy. In short, fuel becomes less appealing. \u003cbr\u003eIt breaks an athlete’s commitment to the plan \u003cbr\u003ethey are trying to follow, ultimately leading to an energy \u003cbr\u003edeficit. Additions help athletes prioritize fueling by \u003cbr\u003emitigating the negative effects of flavor fatigue.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use Additions\u003c\/strong\u003e\u003cbr\u003e1. Prepare Drink Mix 320 or Drink Mix 160 in 500 ml of water.\u003cbr\u003e2. Ensure the Drink Mix is fully dissolved.\u003cbr\u003e3. Add your preferred serving of Additions.\u003cbr\u003e4. Shake to combine.\u003cbr\u003e5. Consume as part of your planned fuel strategy.\u003cbr\u003e\u003c\/p\u003e","brand":"Maurten","offers":[{"title":"Default Title","offer_id":57732089971023,"sku":null,"price":2.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0555\/6066\/7170\/files\/Maurten_Additions_Sachet_Apple.jpg?v=1779185039","url":"https:\/\/alfiehale.com\/products\/maurten-addition-apple","provider":"Alfie Hale Sports","version":"1.0","type":"link"}